Campaign Module

Digital Gift Cards

Online Booking

Campaign module for campsites

Campaign codes are a simple yet powerful tool to drive growth and delight your guests.

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How the campaign module helps your campsite

The campaign module is designed for campsites that want to run professional marketing campaigns without complexity.

It integrates directly with your CompuSoft booking system, allowing you to create targeted offers, discounts, and promotions that automatically adapt to guest booking behaviour.

An effective tool to increase sales

Campaign codes make it easy to create value for both your guests and your campsite.

For guests, they mean lower prices and exclusive benefits. For your campsite, they mean more bookings, loyal customers, and an efficient digital marketing tool.

Using campaign codes helps you attract new guests, re-engage previous visitors, and give your regulars another reason to book again.

Integrated with your CompuSoft booking system – Simple and seamless

The campaign module is fully integrated into your existing CompuSoft booking software, ensuring that guest data, discounts, and booking rules work automatically together.

It’s easy to use, and you can quickly start designing your own camping campaigns and promotional offers.

Guest benefits

Save money – enjoy discounts on stays or extras like free electricity or breakfast.
Feel valued – offer exclusive campaign codes for a more personalised experience.
More options – create discounts for low-season stays, theme weeks, events, or specific arrival days.

Benefits for your campsite

With the campaign module, you can create targeted offers that increase direct bookings and reduce dependence on third-party platforms.

Increase sales with limited-time offers to encourage guests to book now.
Gain more direct bookings through your own website.
Maintain full control over pricing and campaigns.
Win back guests with personalised offers.
Boost marketing results via newsletters, social media, and your guest app.
Increase conversions, to give hesitant guests an extra reason to book.
Easy management, keeping everything in one system.

Campaign codes combine marketing and guest engagement, turning special offers into more direct online bookings.

Flexible setup options in the campaign module

The campaign module gives you full flexibility to define exactly when and how your campaigns should apply. You can easily create campaigns that:

Apply within a specific period, for example “only in June” or “the next 10 days only”.
Start on a specific date to build anticipation, for example “Get ready – our summer offer opens in 2 weeks!”
Promote low season stays by making the campaign valid for months with available capacity.
Depend on the length of stay, such as a minimum of 2 nights or a maximum of 7 nights, to ensure profitability.
Depend on the arrival day, for example discounts for Sunday arrivals with a minimum of 2 nights.

You can change rules and conditions at any time, even while a campaign is active, allowing you to adjust quickly based on demand and performance.

Campaign module for targeted offers and promotion codes

With CompuSoft’s campaign module, you can easily create targeted campaigns for specific units or products. Highlight cabins, tent pitches or touring pitches with lower demand and attract more direct bookings during the low season.

Examples:

“Save 15% on our standard cabins during weeks 23–25”

“Get 1 free night when booking a pitch in June”

You decide how campaign codes are used. Create single-use codes for exclusive offers to selected guests or unlimited codes that multiple users can redeem, possibly with limits on number of uses or repetitions.

Examples:

The first 50 guests can use this code
Each guest can use the code up to 3 times

The campaign module gives you flexible marketing tools to increase sales, optimise occupancy and give your guests even more reasons to book.

Share and integrate your campaigns directly from the booking system

When your campaign is created, all related codes are generated automatically. You can use them in several ways:

Send manually to selected guests.
Redeem during payment at your point of sale terminal.
Share with partners who help promote your campsite.
Include automatically in newsletters, social media and your guest app.

Everything is managed directly from the system, and you can track how each campaign performs in real time.

Make the campaign the way you like it

The campaign module makes it easy to create and manage customised promotions that suit your guests. Combine discount codes and booking conditions to offer the right deal to the right guest – every time.

Share campaigns directly on social media, email newsletters, or your website. The system handles everything automatically.

Maintain the impact of your campaigns with gift cards

When your campaigns generate more traffic and new bookings, the next step is keeping that interest alive.

With CompuSoft’s digital gift card solution, you make it easy for guests to share great experiences — and for your business to create repeat visits and additional sales.

Read more about the benefits of digital gift cards